1.College of Environment & Planning, Henan university, Kaifeng 475000, Henan, China 2. Collaborative Innovation Center of Smarter Tourism of Central-China Economic Region in Henan Province, Luoyang 471022, Henan,China
The layout of theme park is the most significant factor which determines the success of theme park project. In this study, we draw on the theoretical and practical experience in the suitability evaluation of building theme parks in urban areas from the previous projects existed in the national and international countries. Based on the previous studies, 55 influencing factors are preliminarily selected on whether it is suitable to build theme parks in urban areas. The 55 influencing factors have been screened for three analytical rounds, by using Delphi method, autocorrelation analysis and coefficient of variation, respectively, to build an evaluation indicator system, in which containing 16 potential indexes. And then, based on the selected theme parks existed in urban cities over the entire country, the AHP and entropy methods are used to evaluate all the potential indexes and calculate the weight of each index. Moreover, empirical research methodology is made to evaluate the suitability of developing theme parks in 33 major large and medium cities in China. From the comprehensive analyses by multiple statistical methods, the results suggested that: 1) The final index system reflects 96% of original information by no more than 30% of initial indexes. Our index system exhibited its efficient and suitability to build theme parks .2) Among the second-round selected indexes, the urban area population factor showed a significant influence on the suitability to build theme park; among the third-round selected indexes, permanent resident population, the GDP, the total number of tourists and land price of an urban area, permanent resident population of surrounding city are the key influence factors affecting the feasibility of developing a theme park in those area. 3) The cities such as Beijing, Shanghai, Shenzhen and Tianjin are ranked among the highest in the suitability index ranking of building a theme park, while Hohhot, Zhuhai, Haikou and other urban areas are ranked among the lowest. On the whole, most of the urban areas in eastern and central China are relatively suitable for building theme parks. 4) The results obtained coincide with the actual development of theme parks in China, which means that the model is scientific and feasible and can be used to guide the site selection for theme parks around the country in future. In conclusion, our study suggested that the city population size may be the major influence factor for building theme park in urban area, and then followed by permanent resident, GDP, population size of tourism, and the price of land use.
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