地理科学 ›› 2020, Vol. 40 ›› Issue (12): 2019-2026.doi: 10.13249/j.cnki.sgs.2020.12.008

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旅游驱动的乡村振兴实践及发展路径

麻学锋(), 刘玉林, 谭佳欣   

  1. 湖南工商大学旅游管理学院,湖南 长沙 410205
  • 收稿日期:2019-09-20 修回日期:2020-02-20 出版日期:2020-12-25 发布日期:2021-01-09
  • 作者简介:麻学锋(1970−),男,苗族,湖南凤凰人,教授,硕导,主要从事旅游经济研究。E-mail: maxuefeng90@163.com

The Practice and Development Path of Rural Revitalization Driven by Tourism: Taking Wulingyuan District of Zhangjiajie City as An Example

Ma Xuefeng(), Liu Yulin, Tan Jiaxin   

  1. College of Tourism and Management, Hunan University of Technology and Business, Changsha 410205, Hunan, China
  • Received:2019-09-20 Revised:2020-02-20 Online:2020-12-25 Published:2021-01-09

摘要:

归纳案例地为摆脱贫困适应时代需要的具体实践过程,从“三个转向”(产业转向、管理转向、空间转向)解析旅游驱动的乡村振兴实践,总结旅游业驱动乡村振兴的一般机制及路径,为理解旅游业在乡村振兴中发挥的作用提供新视角。研究发现:① 发展旅游业是旅游资源富足的贫困地区脱贫致富,实现乡村振兴的主渠道和中坚力量;② 武陵源区主导产业由林业转向旅游业这一过程,为实现乡村振兴实践提供动力基础;景区经营权与管理权的分离,促进乡村经济的发展;“景区游,城区住”的格局加速了武陵源区乡村振兴的步伐;③ 武陵源区在长期发展实践中形成了“旅游产业发展→旅游小镇发育壮大→乡村振兴→城乡融合”之实践模式;④ 加快推进旅游业态创新,不断增加农民收入,加强乡风建设,以政府为主导,加速基础设施建设是资源富足贫困地区实现乡村振兴的必由之路。

关键词: 乡村振兴, 旅游业, 发展模式, 驱动力, 武陵源区

Abstract:

Rural revitalization is a new strategy to adapt to the new era. Rural tourism is a new type of industry combining traditional agriculture and tourism, based on the features of rural resources. In order to provide a new perspective for understanding the role of tourism in rural revitalization, the study generalizes what Wulingyuan District has done to get rid of poverty and adapt to the needs of the times, analyzes the practice mode of rural revitalization driven by tourism in Wulingyuan District from the three turns (industrial turn, management turn, and space turn). At last, the article summarizes the general mechanism and path of rural revitalization driven by tourism development. The results show that: 1) The development of tourism is the main channel and backbone of poverty alleviation in the poor regions with abundant resources to realize rural rejuvenation. The development and concentration of tourism in a region is based on local tourism resources. Meanwhile resource-rich areas rely on their own development advantages and have established corresponding popularity in the local area. 2) Wulingyuan has shifted from forestry development to tourism development, which provides a dynamic basis for achieving rural revitalization. The separation of management rights and administration authority in the scenic spots has promoted the development of rural economy. Meanwhile, the pattern of ‘scenic spot tourism, urban residential’ has accelerated the pace of rural revitalization in Wulingyuan District. 3) Wulingyuan District has formed a practical pattern of tourism industry, tourism city, integration of urban and rural, and rural revitalization. The Three Turns is not only a material change, but also an ideological improvement to optimize the regional industrial structure. With the continuous extension of the tourism industry chain, the flow of factors between urban and rural areas has been accelerated, and the gap between urban and rural areas has been continuously reduced. 4) Accelerating the innovation of tourism ecology, continuously increasing the income of farmers, and strengthening the construction of rural social infrastructure by taking the government as the leader can achieve the revitalization of rural in the resource-rich impoverished area. In accordance with the general requirements of industrial prosperity, ecological livability, rural civilization, effective governance, and affluent living, the government will take the lead in establishing a benefit distribution mechanism for cooperative construction.

Key words: rural revitalization, tourism industry, development model, driving force, Wulingyuan District

中图分类号: 

  • F590