关键词: 乡村振兴, 旅游业, 发展模式, 驱动力, 武陵源区

Abstract:

Rural revitalization is a new strategy to adapt to the new era. Rural tourism is a new type of industry combining traditional agriculture and tourism, based on the features of rural resources. In order to provide a new perspective for understanding the role of tourism in rural revitalization, the study generalizes what Wulingyuan District has done to get rid of poverty and adapt to the needs of the times, analyzes the practice mode of rural revitalization driven by tourism in Wulingyuan District from the three turns (industrial turn, management turn, and space turn). At last, the article summarizes the general mechanism and path of rural revitalization driven by tourism development. The results show that: 1) The development of tourism is the main channel and backbone of poverty alleviation in the poor regions with abundant resources to realize rural rejuvenation. The development and concentration of tourism in a region is based on local tourism resources. Meanwhile resource-rich areas rely on their own development advantages and have established corresponding popularity in the local area. 2) Wulingyuan has shifted from forestry development to tourism development, which provides a dynamic basis for achieving rural revitalization. The separation of management rights and administration authority in the scenic spots has promoted the development of rural economy. Meanwhile, the pattern of ‘scenic spot tourism, urban residential’ has accelerated the pace of rural revitalization in Wulingyuan District. 3) Wulingyuan District has formed a practical pattern of tourism industry, tourism city, integration of urban and rural, and rural revitalization. The Three Turns is not only a material change, but also an ideological improvement to optimize the regional industrial structure. With the continuous extension of the tourism industry chain, the flow of factors between urban and rural areas has been accelerated, and the gap between urban and rural areas has been continuously reduced. 4) Accelerating the innovation of tourism ecology, continuously increasing the income of farmers, and strengthening the construction of rural social infrastructure by taking the government as the leader can achieve the revitalization of rural in the resource-rich impoverished area. In accordance with the general requirements of industrial prosperity, ecological livability, rural civilization, effective governance, and affluent living, the government will take the lead in establishing a benefit distribution mechanism for cooperative construction.

Key words: rural revitalization, tourism industry, development model, driving force, Wulingyuan District