在明晰邳州文化特征和板材产业集群发展历程的基础上,运用访谈和问卷调查方法,从心智模型、社会资本和非正式制度三个层面,分析邳州板材产业集群演化的文化机理。研究表明:文化对集群演化的影响具有立体性,以企业家精神为重要内容的心智模型体现文化的内在能动力量,而社会资本和文化的非正式制度作用体现文化的外在动力;文化对集群的影响具有动态性和阶段性,文化影响的力度与产业集群演化的生命周期具有内在逻辑联系性;由于地域文化二元性和文化与经济演化逻辑的差异性,文化对集群的影响具有复杂性;产业集群既具经济特征,也有文化内涵。产业集群一个的重要功能在于文化的储存记忆和"熔炉"作用,其竞争力在于集群文化的自生能力而内生形成的文化生产力和文化创新力,以及建基与此的文化资本、社会资本、经济资本、技术资本快速流畅的转换。

Based on the characteristics of culture and the development process of wood sheet industrial cluster in Pizhou City of Jiangsu Province,this paper analyzed cultural mechanism to the evolution of wood sheet industrial cluster in Pizhou from three cultural levels covering mental mode,social capital and informal institution by using the methods of depth interview and questionnaire survey.Results were showed that the cultural influence on cluster was characterized with three-dimension,that was to say,the mental mode was the intrinsic motivation of culture,the social capital and cultural informal institutions were the external powers of culture, and the coordinated development of the three formed a cultural coupling force to affect the cluster evolution. The cultural influence on cluster is dynamic,concretely speaking,the traditional relation network promotes and supports the construction of the cluster production network at the germination stage,with growth of the industrial cluster.The enterprises of the internal cluster are gradually transcending the geopolitical and consanguinity relation network,while the position and the role of the traditional relation network is relatively decreased, the relationship between the strength of cultural influences and the life cycle of industrial cluster evolution is internal logic.The cultural influence on cluster has an endogenous characteristic.The competitiveness of industrial cluster rested on the productivity and creativity of culture and the fast flowing conversion among cultural capital,social capital,and economic capital is endogenously formed on the basis of cultural spontaneity ability.Also by means of external embedding,the expanded reproduction of the capital cycle and its structure upgrade are obtained,i.e.,the cultural effect is the essential point of the cluster competitiveness and vitality.The cultural influence on cluster is also complicated,and the relationship of culture and economy is subtle and paradoxical due to the duality of the regional culture and the differences of evolving logic between culture and economy.The growth of the sheet industrial cluster is affected by the dual positive and negative influence of the culture,and their influence is constantly changing in different stage of the cluster development, which makes the sustainability of the wood sheet industrial cluster economy is full of the cultural challenge. The industrial cluster has a binary features of economy and culture.It has the economic characteristics and social and cultural connotations,an important function of which lies in the store memories and crucible function of culture,at the same time,with cultural influence on the industrial cluster.The cluster evolution is closely linked to the culture development,and they affected each other and developed coordinately.